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Should I Use ClickBank or 1ShoppingCart For My Product Launch?

This short article is a response to a question by one of the readers, Peter Davies: I have looked at Infusion and found it to be too expensive at this point in time. Do you think 1ShoppingCart is a decent enough product or if you are a first time launcher like me would you just [...]

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3 Main Phases Of A Product Launch

Most product launches have three main phases: 1. The Pre-Launch 2. The Launch 3. The Post-Launch Let’s look at each phase and what it entails. The Pre-Launch The Pre-Launch is typically a 3-7 day period during which the prospects receive a lot of quality information and get excited about the upcoming product launch. The information  [...]

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Product Launch: Keep Your Hands Away From That Last Cookie!

Product Launch: Keep Your Hands Away From That Last Cookie!

All the big product launches we get to hear about are done via a network of joint venture partners with large lists. It is not uncommon for the same subscriber to be on several lists and hence receive emails about the same promotion from several joint venture partners or affiliates at the same time. When [...]

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Internet Marketing Lesson: A Sheep, A Duck, And A Rooster

Internet Marketing Lesson: A Sheep, A Duck, And A Rooster

A little story for you, which may not seem related to Internet marketing right away. I promise to bring it all home for you in the end. If I were to say “Montgolfier”, most people would answer that that name belonged to the two brothers who flew the first ever hot air balloon…  and they [...]

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Driving Email Open Rates

There are a number of email marketing metrics a savvy marketer can use to continuously improve the performance of his or her campaigns. I’d like to touch on the factors that impact the open rate of an email marketing campaign. Whether your email will or will not get opened depends on the time and the [...]

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List Building Secrets: Top 10 Easy Ways To Build a “Seed” List – Part 2

This entry is part 2 of 2 in the series List Building - Seed List

6. Get Paid Search Traffic (PPC, PPV, Content Network, Banners) Buying search traffic is one of the fastest ways to get the clicks.  If you have some cash to burn, then this may be the right way to test the new market you’re about to enter. What I like about pay-per-click (PPC), pay-per-view (PPV) and [...]

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List Building Secrets: Top 10 Easy Ways To Build a “Seed” List – Part 1

This entry is part 1 of 2 in the series List Building - Seed List

List building is easy… once you have a list. With a list of your own, you can grow it fast through “joint ventures” or “ad swaps”. (Which I do almost daily.) The problem is, you need to have a list in the first place to be able to do ad swaps. The answer to this [...]

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Twitter Weekly Updates for 2010-05-30

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Review Of Email Marketing Solutions

Came across a question posted on LinkedIn about email marketing. Omar is asking: I see opt-in email landing pages everywhere and opt-in email boxes on blogs…I would like to put together an opt in landing page and add a opt-in email box to my word press blog, can anyone recommend a turnkey solution? Here are [...]

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